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Unsolicited commercial e-mail sent to accounts must be clearly identified as a
solicitation or advertisement for products or services.
Like for example a simple text such --ADVERTISMENT--should
be placed at the top of message body.
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Offering a Way to Reject Future Messages – Commercial e-mail senders must
provide easily-accessible, legitimate ways for recipients to reject future
messages from that sender.
Always means ALWAYS respect user's request to opt out. If He/She donot want to
receive emails from you just stop sending.
Provide an unsubcribe link in your email and make sure it is work properly.
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All commercial e-mail, and e-mail considered transactional and relationship
messages (about existing transactions), must contain legitimate return e-mail
addresses, as well as the sender’s postal address.
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Commercial e-mail senders must use subject lines that are accurate. Using
misleading or bogus subject lines to trick readers into opening messages is
prohibited.
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